Premiato lo spirito controcorrente Bosca ai Vini&Consumi Awards 2025

The award recognised the digital presentation of Glamtì, Bosca’s sparkling tea introduced in 2024. The project formed part of the company’s broader positioning around experimentation in sparkling and no/low-alcohol drinks. Its visual language, e-commerce connection and communication were designed for younger consumers and international expansion, particularly in northern Europe and the United States.