The 43rd Masi Prize at Monteleone21

After the traditional Amarone barrel signing in the historic cellars on 25 October, the Masi Prize ceremony continued at Monteleone21. Sandro Boscaini introduced the project as an expression of Masi's connection with its territory and a prospective reference point for wine tourism and wine culture.

Raffaele Boscaini, identified as the family's seventh generation, and Federico Girotto explained the strategic importance of an entry point to Amarone at a time of growing international demand for wine tourism. The event's theme was the virtuous circle of beauty, and its wider program brought together cultural, environmental, humanitarian and wine-sector honourees.