Chile’s wine export revenue falls 15.3% in the first half of 2026

Lower volume and prices cut export earnings

Chile earned €568.48 million from wine exports between January and June 2026, approximately €103 million less than in the same period of 2025. Revenue declined 15.3%, while export volume fell 12.7% to 304.76 million liters. The average return decreased by nearly 3% to about €1.87 per liter, indicating that the country both shipped less wine and received less for each liter on average.¹

According to the historical comparison in the report by Spain’s Interprofessional Wine Organization, OIVE, the result was Chile’s weakest first-half export performance by value since at least 2021. The analysis was based on Chilean customs figures compiled through Trade Data Monitor.¹

Packaged wine accounts for most of the decline

Packaged wine—including wine in containers smaller than 2 liters, sparkling wine and bag-in-box—remained Chile’s dominant export format. Revenue fell 15.8% to €485.71 million, volume declined 11.9% to 191.08 million liters and the average price slipped 4.4% to €2.54 per liter. The category supplied 85.4% of total export revenue and approximately 89% of the overall earnings decline, equivalent to about €91 million.¹

Wine in containers smaller than 2 liters remained the central business within that category. It generated €475.41 million, down 14.5%, from shipments of 186.40 million liters, down 9.2%. Its average value dropped 5.8% to €2.55 per liter. This format represented 83.6% of all wine export revenue and contributed an estimated €80.6 million to the decline.¹

Bag-in-box recorded the steepest percentage contraction. Revenue from formats between 2 and 10 liters plunged 65.5% to €4.93 million, and volume fell 68.9% to 3.02 million liters. Although the average value increased 10.8% to €1.63 per liter, the segment still lost approximately €9.4 million compared with the first half of 2025.¹

Sparkling-wine revenue declined 19.8% to €5.38 million, with volume down 11.3% to 1.66 million liters. Its average value fell 9.6% to €3.24 per liter. Sparkling wine retained the highest average price among the reported product groups but suffered the largest fall in unit value.¹

Bulk wine proves more resilient in price

Bulk-wine revenue decreased 12.3% to €82.77 million and volume contracted 14.1% to 113.68 million liters. Its average value, however, rose 2.1% to €0.73 per liter. Bulk wine represented 37.3% of export volume but only 14.6% of revenue, reflecting its lower average return.¹

Overall export revenue was 35.9% below the €886.2 million recorded in the first half of 2022. Packaged-wine revenue reached the lowest level in the historical series, although its 191.1 million liters of shipments slightly exceeded the 190.8 million liters exported in the first half of 2023; Chile earned approximately €72.9 million less despite shipping nearly the same amount. Bulk wine has now registered 4 consecutive first-half value declines since reaching €155.1 million in 2022, leaving the 2026 result 46.6% below that level.¹

Brazil grows as other leading markets retreat

Chile’s 10 largest markets generated €407 million, equal to 71.6% of total export revenue. Brazil was the only member of the top 10 by value to grow, with revenue up 7.3% to €86.6 million and volume up 9% to 36.5 million liters. It became Chile’s largest market by revenue in the first half of 2026. As volume grew faster than value, the average return eased about 1.6% to €2.37 per liter. Brazil added roughly €5.9 million and raised its share of Chilean export revenue to 15.2%.¹

The United Kingdom ranked 2nd by revenue and 1st by volume. Revenue declined 9.5% to €70.8 million and shipments fell 7.7% to 45 million liters, producing an average return of about €1.57 per liter. Although the British market received 8.5 million liters more than Brazil, its average return was lower. Japan ranked 3rd by value at €47.7 million, down 18.3%; volume decreased 5.7% to 27.8 million liters, and the average return fell about 13.4% to €1.72 per liter.¹

United States and China drive destination losses

The largest monetary losses among the principal destinations occurred in the United States and China. US revenue dropped 37.6% to €44.7 million, while volume fell 36.1% to 25.4 million liters, reducing earnings by about €26.9 million. Revenue from China declined 34.5% to €42.1 million and volume plunged 52.3% to 15.4 million liters, subtracting another €22.2 million. Combined losses from the 2 markets totaled approximately €49.1 million, close to 48% of Chile’s overall export decline.¹

The US average return slipped about 2.3% to €1.76 per liter, broadly tracking the fall in volume. In China, average value increased about 37.3% to €2.73 per liter because volume contracted much faster than revenue. These destination-wide averages do not establish whether the changes resulted from altered prices for identical wines or from a different product mix.¹

Canadian revenue fell 6.5% to €36.2 million, but volume declined 28.9% to 15.4 million liters. Consequently, the average return rose about 31.5% to €2.35 per liter, limiting the revenue loss to roughly €2.5 million. Among the other top-10 destinations by value, the Netherlands purchased €22.9 million, down 13.1%; Mexico €20.1 million, down 9.8%; Ireland €18.6 million, down 13.1%; and South Korea €17.3 million, down 18.4%. Mexican volume decreased only 1% to 14.1 million liters, while its average return fell about 8.9%.¹

Spain and Denmark gain volume

Outside the leading value rankings, Spain became Chile’s 5th-largest market by volume after shipments surged 255.1% to 24.2 million liters, approximately 17.4 million liters more than in the first half of 2025. Volume sent to Denmark rose 53.8% to 9.9 million liters, whereas shipments to Germany declined 32.1% to 10 million liters.¹