Banfi participates in Grandi Langhe for the first time

Banfi participated for the first time in Grandi Langhe Torino on 27–28 January 2025 after the event opened to all Piedmont denominations. Its presentation included four Cuvée Aurora wines—Extra Brut 2020, Rosé 2020, Blanc de Noirs 2017 and Riserva 100 Mesi 2012—alongside La Lus 2021 Piemonte DOC.

Antonio Massucco reported strong interest in Alta Langa and a particularly positive response to La Lus, made entirely from Albarossa. The event provided a platform for presenting Banfi Piemonte’s production philosophy and its connection with regional identity and denominations.