2025-09-17
Giovanni Rosso and Berry Bros. & Rudd Complete the Beaune to Barolo Charity Ride
Giovanni Rosso and long-term partner Berry Bros. & Rudd organised a five-day charity ride from Beaune to Barolo. Twenty-one cyclists covered more than 600 kilometres, following Burgundy's Route des Grands Crus and climbing Col d'Izoard, Col du Galibier and Colle dell'Agnello before reaching Barolo. The initiative raised funds for Motor Neuron Disease research through the My Name'5 Doddie Foundation. It was inspired by Davy Żyw, a Berry Bros. & Rudd collaborator diagnosed with MND in 2018. Giovanni Rosso helped organise the event with support from producers, wine associations and other businesses. Davide Rosso expressed an intention to repeat and expand the initiative.