San Felice: Chianti with an eye on the future

San Felice’s development strategy combines continuity in Chianti Classico with new investment in production and sustainability. General manager Carlo De Biasi described a growth programme supported by recruitment and development in the commercial, marketing and production teams.

Agricultural plans include the adoption of regenerative and organic viticultural practices. The estate is also building a new winery, presenting the project as a means of steadily improving production quality and strengthening San Felice’s future capacity.

The broader identity remains tied to the medieval borgo, now a five-star Relais & Châteaux resort with the Michelin-starred Poggio Rosso restaurant and Botanic Spa.