2024-10-02
Il Mercato Canadese dei Vini della Valpolicella
The Canadian market is described as concentrated in Québec, Alberta, Ontario and British Columbia, together accounting for about 93% of wine sales. Alcohol imports and distribution operate through licensed provincial bodies; the LCBO acts as Ontario's principal wholesaler, importer and retailer. British Columbia combines government-managed channels with private retail.
The value of wine imported into Canada in 2021 is given as approximately $2.47 billion. The estate's Canadian offer centres on Valpolicella Classico, Valpolicella Ripasso Classico Superiore and Amarone della Valpolicella Classico.